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Our Team

Our dedicated team of professionals work collaboratively to ensure each one of our clients experiences exceptional service and the outcome they desire.

Russell Caldwell

Managing Director

Russell is the Managing Director of Future Strategy and his strength at the helm of the company lies not only from many years training and experience in the industry, but more importantly, empathy as a family man having suffered the stress and loss of a business with personal guarantees himself. Russell is ideally placed to lead the Future Strategy team of industry experts to help our clients with the varying challenges faced with running a modern-day business.

Hannah Paull

Senior Operations Manager

Hannah is the Senior Operations Manager at Future Strategy. Hannah’s background is in accountancy which she has worked in for over 20 years, including teaching the AAT qualification within local colleges. Hannah has worked with a wide variety of sole traders and small limited companies and brings that valuable experience to Future Strategy. Outside of work you will find Hannah with her family and friends, enjoying eating out and a nice glass of wine.

Lee Penton

Senior Creative Consultant

Lee is responsible for the design and marketing side of the business. Having worked in the creative industries for over 15 years, Lee is equally adept in both web and traditional graphic design and has a wealth of experience leading on creative projects working with businesses both large and small, across a range of sectors. In his spare time, Lee enjoys photography, playing the guitar and trips away in his campervan.

Felicity Baxter

Marketing Coordinator

Felicity has over 20 years of experience in marketing and business strategy. She specialises in creating innovative and engaging marketing campaigns and marketing collateral. Felicity has lead many successful marketing projects, both digital and print and has extensive experience in product management, email marketing and website development. In her spare time, Felicity enjoys spending time with her friends and family.

Mark Nicholls

Senior Client Advisor

Mark has over 10 years customer service experience.  He began his career as a store manager and after 5 years moved to the mortgage arrears sector. Mark has a good understanding of the pressure and stress debt can have on someone and prides himself on building relationships with his clients as well as his caring approach to finding the best solution for them. In his spare time Mark enjoys running and watching sport – particularly boxing.

Simon Wallace

Client Advisor and Data Coordinator

Simon is a Client Advisor at Future Strategy. He has many years of sales experience and has worked in the high-end London property industry as well as corporate branding and merchandising. Simon is adept at understanding individual clients’ needs, offering sound advice and reassurance.  In his spare time, Simon enjoys creating music and on a typical Saturday, you can find him in the stands of Home Park supporting Plymouth Argyle FC.


Lauren Hodges

Client Advisor

Lauren is a Client Advisor at Future Strategy. She has many years of sales and management experience within the retail sector. Lauren is an excellent team player, a real people person and commits herself to high levels of client satisfaction.  Lauren is adept at understanding her clients needs and providing them with sound, professional advice. In her spare time she enjoys barbecues with her family, holidays and music gigs.

Michael Redmond

Michael Redmond

Client Advisor

Michael has years of experience in the mortgage market, specialising in mortgage arrears and mortgage terms and conditions.  He understands the pressures that can face people when they are experiencing financial difficulties.  His aim is to offer dynamic, pragmatic but clear advice with the primary focus being the client journey. When not helping clients he enjoys playing football, a family day out or searching for some live music in the sun. 

Samantha Treble

Senior Compliance and Business Support Administrator

Sam has a first class degree in Business Administration and her background is in business support and accountancy where she achieved professional level on the Chartered programme. Throughout Sam’s career she has predominantly specialised in supporting sole traders, partnerships and limited companies. Outside of work you will find Sam with her family and friends, especially enjoying time spent on the beach.


Lucy Starrett

Business Support Administrator

Lucy has 20 years of administrative experience in the financial sector. Starting her career in offshore finance in the Channel Islands, she has experience in a variety of fields including accountancy, company and trust law and investment administration. She is ICSA qualified as well as being a member of the Institute of Administrative Management. In her spare time Lucy enjoys reading, playing computer games and watching Asian dramas and anime.  

Pete Nowlan

Senior Case Administrator

Pete worked for BT for over 30 years in both sales and business improvement roles. He has managed people at a senior level, supporting them to release their full potential. Family is an important part of his life and loves spending time all together. He is a big football fan and has helped support local teams at a junior level. Music is another of Pete’s passions, liking a wide variety of genres.

Helen Miller

Case Administrator

Helen started her career in the treasury department at her local hospital. She then worked for 30 years in financial services, mainly servicing small self administered schemes. Helen has diploma in manual bookkeeping and a NVQ Level 2 in Business and Administration. She moved with her family from Bristol to Cornwall in 2018. In her spare time Helen enjoys walking, reading and yoga and has recently taken up watercolour painting.



Natalie Plummer

Case Administrator

Natalie has over 10 years of administrative experience. She began her career as an administrator for a washroom services company, then moved into the shipping industry.  Over the years she has focussed on building strong relationships with a portfolio of clients. Natalie has an NVQ Level 3 in Business and Administration and takes pride in providing client satisfaction.  In her spare time, Natalie enjoys mountain biking, yoga, reading and anything outdoors.


Jacob Craig

Case Administrator

Jacob studied BTEC Level 3 Extended Diploma in IT and completed the course with excellent grades in 2020. He is known for his expertise in producing quality reports and his extensive knowledge of technology. After college, he progressed into a role within the recruitment sector. He prides himself on providing excellent client services and communications. In his spare time, he enjoys spending time with friends and traveling abroad to explore other cultures.


Aparna Sreevalsan

Case Administrator

Aparna is a case administrator at Future Strategy.  She has experience working with people who have mental health issues and also working with children who have neurodiverse conditions.  Her excellent communication skills and attention to detail are valued assets in the team, and since joining us she has built strong and trusted relationships with her clients.  In her spare time, Aparna loves to dance and read.

We're always here to help.

Our friendly, experienced team are able to help you and your company, even if you are struggling with unmanageable debts.